About Us

Our Story

Side Star Hotels is a 100% family owned Turkish hospitality brand, rooted in a heritage dating back to the 1930s and guided by the same values across four generations. The discipline, trust, and commitment to quality passed down through our family legacy form the foundation of all Side Star Hotels operations today.

Since 1998, we have focused on offering effortless comfort, consistent quality, and a refined holiday experience through our high end hotels located in the Turkish Riviera. Supported by experienced teams and a strong management philosophy, Side Star Hotels continually evolves with a sense of responsibility toward all its stakeholders. In our operations, we value carrying the dynamism and warmth of the Mediterranean, creating experiences that are understated yet fulfilling, preserving universal values within a local context, and acting with respect toward nature and society.

The core principles of Side Star Hotels are personalized Mediterranean hospitality, calm and relaxing environments, and leadership driven by a long term pursuit of consistent excellence. Our approach to luxury is defined by simplicity with care, serenity with distinction, and exclusivity without excess.

Our journey began on the shores of Side and has grown with the addition of Side Star Beach, Side Star Park, Side Star Resort, and Side Star Elegance. Complementing our hotel portfolio, Side Star Sports Complex has positioned the group as a regional leader in sports tourism, welcoming football teams, beach volleyball groups, and cycling enthusiasts from dozens of countries each year.

With every new investment, Side Star Hotels continues to raise standards, placing sustainable success, responsible management, and a long term quality mindset at the forefront. The international awards and accreditations we have received—and, above all, the trust and loyalty of generations of returning guests—stand as the strongest testament to this enduring commitment.